Hello there, Thank you for taking the time to leave a review and share your experience with us. We appreciate all feedback, both positive and negative, as it helps us improve our products and services. We apologize for any confusion regarding the product you received. Our Nag Champa Dhoop Stick Incense is a traditional Indian incense that comes in a pack of 12, without a display. We understand the importance of setting proper expectations for our customers and we will ensure that this is clearly stated in our product description. We have sent you an email to further assist you in resolving this issue. Please do not hesitate to respond as we want to ensure that you are completely satisfied with your purchase. Thank you again for your feedback and for choosing our products. We value your support and hope to have the opportunity to make things right.